Wrigley’s | Extra Active
It's three years on for the Wrigley's gang, and some of the usual perpetrators have been frozen in time. Shot by DDB Sydney, the next iteration of the Wrigley's Freeze commercial was edited at Fuel by Carlo Monaghan. This time we cut straight to the middle of a crisis, Mr. Donut is the only one left unfrozen among his friends.
Shocked and afraid he runs from danger only to find himself right in front of the deathly path of 'Wrigley's Extra Active'. There's nowhere to hide, he runs anyway, but it's too late! He too is frozen in time. "We used Realflow to animate the dynamic snow fall and then rendered using Maxwell for uncompromising, hypereal rendering," said VFX Supervisor Laurent Hugueniot.