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2012

Lifelock | Identity Protection

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Fuel worked alongside McCann Worldgroup LA, one of the world's largest marketing communication networks, and Goodoil Films to bring back the Lifelock Lockman mascot in 2012 with three spots, 'Army', 'Robber' and 'Painter'.

Shot in Australia by Goodoil for American Security company Lifelock, Fuel's on-set Supervisor Steve Anderson, used correct-scale foam bots as placeholders in all shots. McCann's Executive Creative Director Steve Levit wanted key poses for Lockman to express his character identity and his story. Back in our Newtown studio, the CG team experimented with animation in order to develop Lockman's personality and physical abilities.

Lockman is a hybrid of human and robot, living in two worlds - virtual and reality. He's courageous, fit, calm and in control. Like any world-saving hero, Lockman can shoot paintballs, fly through the air and lock down a villain.

Credits

Client: LifeLock

Chief Marketing Officer: Marvin Davis
VP/Marketing: Erick Dickens

Agency: McCann - Los Angeles
EVP/Exec Creative Director: Steve Levit
Senior Producer: Paul Roy
VP/Account Director: Tracie Mills

Production Company: Goodoil Films
Producer: Juliet Bishop
Director: Michael Spiccia

Fuel VFX Supervisor: Brian Kranz
Fuel VFX Producer: Samantha Daley

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Full Credits

Fuel VFX

Production Coordinators:
Lauren Rosen
Jane Reynolds

Facilities Producer:
Jenna Burlace

On Set Supervisor:
Steve Anderson

On Set Survey and Layout:
Lucas Pozzey

R&D:
Yi Ma

Modelling:
Greg O'Connor
Daniel Bryce

Rigging:
Cara Gately

Head of Animation:
Ray Van Steenwyk

Animation:
Joseph Kim
John Turello
Joe Wu
Anthony Kotowicz

FX:
Ross de Young
Johannes Saam

Lighting:
Natalia Gubareva
Matthew Mackereth

Head of Tracking:
Bern Stock

Camera Tracking:
Nathan Sheldrick
Bot VFX




 

Head of Compositing:
Matthew Greig

Nuke Compositing:
Chris Davies
Liam Neville

Flame Compositing:
Karen Fabling
Carlo Monaghan

Colourist:
Ben Eagleton ('Robber' and 'Painter' only)

IO:
Sie Kitts
Liana Dunleavy
Crystal Staples
Cameron Sharp